Shopping Feed Management and Google Shopping Ads

Shopping Feed Management and Google Shopping Ads

For any e-commerce business in Jordan and the wider region, your digital storefront extends far beyond your website—it lives within Google’s search results. This is where Shopping Feed Management and Google Shopping Ads become the cornerstone of profitable online sales. As a certified Google Partner in Jordan with over 12 years of specialized experience in Google Ads, Thiqa Agency in Amman provides the expert technical and strategic mastery required to transform your product catalog into your most powerful sales channel. We don’t just run campaigns; we architect and optimize the entire ecosystem that feeds them, ensuring your products are seen by ready-to-buy customers at the moment they’re searching.

The Foundation: Why Your Product Feed is Your Most Important Marketing Asset

A Google Shopping campaign is only as effective as the product data feed that powers it. This XML file is the lifeline between your inventory and Google’s algorithms. Common, costly mistakes include poor data quality, missing attributes, inaccurate pricing, and slow update cycles—all of which lead to disapproved products, poor performance, and wasted ad spend. Professional Shopping Feed Management and Google Shopping Ads services directly solve this by treating your feed as a dynamic, optimized asset. As a premier paid advertising agency in amman, we ensure your feed is structured to maximize visibility, click-through rates, and ultimately, conversions in a highly competitive marketplace.

Our End-to-End Service: From Feed Optimization to Performance Max Campaigns

Our dual-focused approach covers both the technical backend and the strategic frontend, providing a complete solution for e-commerce growth.

01

Expert Product Feed Management & Optimization

Our certified specialists conduct a comprehensive audit of your existing feed. We then implement a rigorous optimization process that includes:

Data Quality Enhancement: Correcting errors, optimizing titles and descriptions with high-intent keywords, and ensuring all required Google attributes (GTIN, brand, category) are perfectly populated.

Feed Structure for Performance: Organizing and customizing product data to highlight key selling points, promotions, and unique value propositions that make your listings stand out.

Automated Synchronization & Health Monitoring: Setting up reliable, automated feed submission and employing continuous monitoring to prevent costly errors and ensure real-time inventory accuracy across all platforms.
02

Strategic Google Shopping & Performance Max Campaign Management

With an optimized feed as our engine, we build and manage high-performance shopping campaigns.

Campaign Structure & Bidding Strategy: Creating a logical, profit-focused campaign structure that aligns with your product taxonomy and margin goals, utilizing Smart Bidding strategies like Maximize Conversion Value to drive ROAS.

Performance Max Campaign Development: Leveraging Google's most advanced campaign type to showcase your products across all Google networks (Search, Display, YouTube, Gmail, Discover) from a single asset-based campaign, maximizing reach and automation.

Competitive Analysis & Benchmarking: Using our market insights to position your products competitively and identify opportunities to capture market share within the Jordanian and regional e-commerce landscape.
Shopping Feed Management and Google Shopping Ads

The Tangible Results of Professional Feed and Shopping Management

Partnering with a certified Google Partner for Shopping Feed Management and Google Shopping Ads delivers measurable improvements across your entire e-commerce advertising effort:

  • Increased Product Visibility & Impressions: An optimized feed increases your eligibility for more queries and surfaces your products in more relevant shopping experiences.
  • Higher Click-Through Rate (CTR): Compelling, accurate product data directly translates to more attractive listings that earn clicks over competitors.
  • Improved Quality Score & Lower Cost-Per-Click (CPC): Google rewards well-structured, relevant data with better ad rankings and more efficient costs.
  • Maximized Return on Ad Spend (ROAS): The combined effect of better visibility, higher CTR, and optimized bidding drives more sales for every dinar spent, delivering the clear ROI that defines successful paid advertising services in Amman.

Why Your E-commerce Business Needs a Google Partner in Amman

The complexities of feed syntax, Google Merchant Center policies, and automated bidding strategies require dedicated expertise. As a long-standing Google Partner, Thiqa Agency possesses proven proficiency and direct insights into platform best practices. Our 12+ years of experience, combined with our deep understanding of the local and regional e-commerce consumer, allows us to craft a Shopping Feed Management and Google Shopping Ads strategy that is both technically flawless and commercially astute. We are a true Digital Advertising agency in amman that bridges the gap between your inventory and your revenue.

Ready to ensure your products are perfectly presented and promoted to shoppers on Google? Leverage the expertise of a certified Google Partner. Contact Thiqa Agency in Amman for a comprehensive feed and campaign audit, and discover how our Shopping Feed Management and Google Shopping Ads service can become the engine of your e-commerce growth.