Thiqa Agency

Remarketing & Retargeting · Amman, Jordan

97% Leave.RemarketingBrings Them Back.

Most businesses spend everything capturing attention — and nothing recapturing it. Remarketing is the highest-ROAS tactic in your arsenal, and most Jordan advertisers run it wrong.

In This Briefing

  • Google Display, YouTube & RLSA remarketing
  • Meta Custom Audiences & Dynamic Ads
  • TikTok & Snapchat retargeting sequences
  • Cross-platform frequency management

Thiqa Agency — Paid Advertising Specialists, Amman, Jordan.

The truth —You paid to get them to your site. They left anyway. Most businesses just let that money walk out the door — we don't.

01

The Opportunity

The Visitors Who Already Know You Are Your Most Profitable Segment.

Your website visitors already know you — they cost you to acquire, and most left without converting. Remarketing turns that traffic into your lowest-CPA customer segment. We build structured remarketing sequences across all major platforms, targeting visitors based on which pages they visited, how far through your funnel they progressed, and how long ago they were last active — serving different messages to warm, hot, and dormant prospects.

  • Retargeted visitors convert at 3–5× the rate of cold traffic
  • Average CPL drops 40–67% vs first-touch prospecting
  • Brand recall increases 33% with structured cross-platform sequences
02

Google Ads Remarketing

Capture Search Intent — Even After They Leave.

Google's remarketing suite lets you follow past visitors across millions of websites, YouTube, and back to Google Search itself — with messaging tailored to exactly where they are in your funnel.

  • Display Network — serve visual ads as they browse millions of sites and apps
  • YouTube Retargeting — re-engage users who watched your videos with sequenced messaging
  • RLSA — bid higher on Search when a past visitor returns and searches your keywords
  • Performance Max audiences — seed PMAX with your warmest traffic for algorithm efficiency
03

Meta Custom Audiences

Facebook & Instagram — Where Re-engagement Happens at Scale.

Meta's Custom Audience tools are the most powerful retargeting infrastructure in paid social. We build layered audience segments based on recency, depth of engagement, and funnel stage — then serve creative that speaks directly to where each person dropped off.

  • Website Custom Audiences segmented by page visited and time on site
  • Dynamic Ads that auto-populate with the exact product or service viewed
  • Video retargeting — sequential ads to 25%, 50%, 75% and 95% video viewers
  • Lead form re-engagement for people who opened but didn't submit
04

TikTok & Snapchat

Retarget the Platforms Where Jordan's Mobile-First Audience Lives.

TikTok and Snapchat offer remarketing audiences that most local advertisers ignore — creating an underpriced opportunity for brands willing to work the full funnel. We run sequential content-first retargeting that matches the native language of each platform.

  • TikTok Custom Audiences from profile views, video interactions, and website visits
  • Snapchat Snap Pixel audiences and story retargeting
  • Platform-native creative — vertical video briefs tailored to each format
  • Cross-platform frequency capping to prevent overexposure
3–8×
ROAS Lift
vs. cold prospecting
67%
Lower CPL
for retargeted audiences
12 yrs
Jordan Market
remarketing experience

FAQ

Common Questions.

Ready to Start

Let's recover the revenue you're already losing.

Free remarketing audit — we map your current warm audiences and show you the sequences you're missing.